Spotify tests new voice-controlled advertisements that launch podcasts or playlists

Spotify is jumping into the voice technology game.

The streaming platform is testing voice-controlled advertisements for some users in the U.S., it revealed on a call with investors this week, according to TechCrunch.

Currently, the promotions are only for services inside its own app, but that could change over time, acording to dailymail.co.uk.

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